Life in the Middle Publishing, LLC (referred herein as "we," "us," and "our") takes your privacy seriously. Please read the following to learn more about our privacy policy.

NOTICE: Click here for important information about safe surfing from the Federal Trade Commission.

What This Privacy Policy Covers

• This policy covers how we treat personal information that we collects and receives, including information related to your past use of our products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.
• This policy does not apply to the practices of companies that we do not own or control, or to people that we do not employ or manage.

Information Collection and Use

General

• We collect personal information when you register with, use, and visit ourlivesmadison.com.
• When you register we ask for information such as your name, email address, birth date, gender, ZIP code, occupation, industry, and personal interests. When you register with ourlivesmadison.com and sign in to our services, you are not anonymous to us.
• We automatically receive and record information on our server logs from your browser, including your IP address, Yahoo! cookie information, and the page you request.
• We use information for the following general purposes: to customize the advertising and content you see, fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients.

Information Sharing and Disclosure

• We do not rent, sell, or share personal information about you with other people or non-affiliated companies except to provide products or services you've requested, when we have your permission, or under the following circumstances:
• We provide the information to trusted partners who work on behalf of or with us under confidentiality agreements. These companies may use your personal information to help us communicate with you about offers from us and our marketing partners. However, these companies do not have any independent right to share this information.
• We have a parent's permission to share the information if the user is a child under age 13. Parents have the option of allowing us to collect and use their child's information without consenting to us sharing of this information with people and companies who may use this information for their own purposes.
• We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.
• We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our terms of use, or as otherwise required by law.
• We transfer information about you if we are acquired by or merged with another company. In this event, we will notify you before information about you is transferred and becomes subject to a different privacy policy.
• We display targeted advertisements based on personal information. Advertisers (including ad serving companies) may assume that people who interact with, view, or click targeted ads meet the targeting criteria—for example, women ages 18-24 from a particular geographic area.
• We do not provide any personal information to the advertiser when you interact with or view a targeted ad. However, by interacting with or viewing an ad you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the ad.
• Our advertisers include financial service providers (such as banks, insurance agents, stock brokers and mortgage lenders) and non-financial companies (such as stores, airlines, and software companies).

Cookies

• We may set and access cookies on your computer.
• We let other companies that show advertisements on some of our pages set and access their cookies on your computer. Other companies' use of their cookies is subject to their own privacy policies, not this one. Advertisers or other companies do not have access to our cookies.
• We may use web beacons to access our cookies inside and outside our web site(s) and in connection with our products and services.

Your Ability to Edit and Delete Your Account Information and Preferences

General

• You can edit your account information, including your marketing preferences, at any time.
• We reserve the right to send you certain communications relating to our service, such as service announcements, administrative messages and our newsletter, that are considered part of your account on the site, without offering you the opportunity to opt out of receiving them.
• You can delete your account by contacting the administrator.

Confidentiality and Security

• We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs.
• We have physical, electronic, and procedural safeguards that comply with federal regulations to protect personal information about you.

Changes to this Privacy Policy

• We may update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account or by placing a prominent notice on our site.

Questions and Suggestions

• If you have questions or suggestions, please contact the administrator, or by writing to:
  

  Life in the Middle Publishing, LLC
  215 Martin Luther King Jr. Blvd, Box 1202
  Madison, WI 53703-1202

Effective Date: May 18, 2006