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Niche marketing is smart. Very Smart.

We work hard to be sure your ad gets seen. Our Lives creates a chance for your business to put your advertising message before decision-makers with the discretionary dollars to buy (as well as shop!)

Our Lives Circulation

Each issue, 5,000 copies of Our Lives are printed, with overrun distributed at community events.

Beyond our 800+ subscribers, thousands of copies of each issue are delivered to locations including Borders Bookstores, grocery stores (Willy Street Co-Op, Whole Foods, Woodman's), coffee shops, independent retail businesses, and professional offices throughout Madison. Our Lives also has strategic distribution in Milwaukee, Green Bay, Eau Claire, La Crosse and Chicago. Copies are also mailed directly to our extensive list of subscribers throughout the Madison area, its surrounding communities, and across the nation.

Our Lives' Readership

At Our Lives, we choose to use the industry standard of 2.5-3 readers per issue. Therefore, we conservatively estimate that more than 13,000 readers enjoy each issue of Our Lives Magazine. Plus, OURLIVESMADISON.COM, receives over 50,000 page views (and growing) per issue. Between both the magazine and the website, we get your message directly to your current and future customers.

Our Lives readers are loyal. The LGBT niche market notices who is willing to speak to them in their media. Advertising in Our Lives sends a message that your company values diversity to an audience that is willing to pay a premium for products and services that support them.

Because repetition is key to successful advertising, Our Lives offers special incentives based on frequency.

Editorial Calendar

January/February: The Second Annual Love Issue (Ad Close: December 5)

March/April: Travel/Destinations: Madison Neighborhoods Issue (Ad Close: February 5)

May/June: Food & Fashion Issue (Ad Close: April 5)

July/August: Health & Recreation Issue (Ad Close: June 5)

September/October: Arts & Culture (Ad Close: August 5)

November/December: The Business Issue & Corporate Diversity Report (Ad Close: October 5)

Please view our Advertising Policies.

If the form below encounters an error, please just send an e-mail to: pfarabaugh@ourlivesmadison.com


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